David Morris
The £165M Bride: Crafting Contemporary Elegance
In collaboration with The London Jeweller, we had the privilege of partnering with the globally renowned family-run jewellery house, David Morris. Since 1962, their timeless designs, flawless craftsmanship, and extraordinary gemstones have established them as industry icons.
As a family-run business, there's a special affinity when collaborating with generational family-run brands like David Morris. When commissioned to create content for luxury pieces destined for royalty, celebrities, and high-net-worth clients, our foremost priority is to showcase the meticulous craftsmanship. Equally important is our commitment to highlighting modernity, representation, and creativity in our work.
-Myles Jensen - Co-founder + Creative Director
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To modernise the bridal experience, Jensen & Jensen created high-quality, social-first content for David Morris' newly revamped website.
The goal: Showcase new bridal collections in high and fine jewellery whilst presenting the brand in a modern and contemporary light, honouring its three-generation legacy.
We produced diverse media assets, from images to videos, reels, and CGI, culminating in featured hero content on the website's landing page.
The project spanned BTS photography, international shoots, and capturing a £150 million+ jewellery collection, all within the framework of transforming tradition into a modern bridal experience.
Primary Challenges:
Boosting Engagement and Visibility: Elevate the appeal and visibility of our stunning wedding and engagement high and fine jewellery pieces.
Modernising Traditionally Classic Collections: Infuse a contemporary perspective into our brand's traditionally classic seasonal collections.
Embracing a Social-First Strategy: Develop a dynamic series of mixed media content with a primary focus on social media, targeting our owned channels, including the recently revamped David Morris website and Instagram.
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Our Impact
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- 15 breathtaking still images
- 10 captivating social media clips, each showcasing its collection with timeless elegance
- 4 dynamic reels optimised for a social-first approach
- 1 compelling hero video, seamlessly integrated into the newly refurbished David Morris website
- 15 breathtaking still images
- 10 captivating social media clips, each showcasing its collection with timeless elegance
- 4 dynamic reels optimised for a social-first approach
- 1 compelling hero video, seamlessly integrated into the newly refurbished David Morris website
Following the release of this stunning content, we achieved a remarkable milestone. Several high-jewellery pieces from our collections were successfully sold, fetching an undisclosed amount.
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