CHAT
Case Study

OXONOX

Revolutionising Sanitisation: Launching OXONOX into the Future of Public Health

In response to the global pandemic, a pioneering team led by Professor James Frame, a distinguished plastic surgeon, along with Graham Sims (Ex-Retail Director of BP) and Michael Geoghegan (Ex CEO of HSBC and Lead Investor in OXONOX), embarked on a mission to redefine sanitisation. Jensen & Jensen was entrusted with crafting a compelling brand identity for OXONOX, not only to instill trust but also to facilitate capital raising and partnerships with major entities such as Manchester Piccadilly station, Network Rail, Leeds United Grounds, and London Heathrow Airport.

Brand Strategy
Branding and Design
Packaging
Date completed
Client
OXONOX
Deliverables
Brand Visualisation, Brand Development, Brand Creation, Copywriting, Design and Illustration - Artwork, Full Suite Iconography, UX/ UI Design, Web Wireframe Design, VFX , Pitch Deck Creation, LinkedIn Content
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The challenge was clear - develop a brand identity for OXONOX that not only showcased its revolutionary Plasma Sanitisation technology but also communicated trust, professionalism, quality, and experience. Jensen & Jensen played a pivotal role, creating extensive brand guidelines, key messaging documents, and VFX animations to explain the technical process

Our Approach

Brand Discovery:

Conducted an in-depth brand discovery session to understand the target audiences, functionality, and brand requirements. Delved deep into the scientific complexities to communicate the solution in a clear, understandable manner for a mass audience.

Messaging:

Developed clear key messaging that not only showcased the technological innovation but also highlighted Oxonox's commitment to trust, professionalism, quality, and experience.

Brand Guidelines and Identity:

Created extensive brand guidelines, including a trademarked logo, ensuring a consistent brand image that exuded trust and professionalism.Crafted a brand identity that served as a visual embodiment of OXONOX's values, emphasising trust, professionalism, quality, and experience.

Website Development: Initiated website development to serve as an informative hub, educating potential customers and consumers about Oxonox's benefits.Ensured the website became an essential tool for onboarding key industry partners.

Brief

Our Impact

"Jensen and Jensen have been a breath of fresh air with original creative and practical thinking. Their approach started with deep listening and an appreciation of our needs which, in turn, led to that very thinking and some truly unique work.”
Graham SIms
,
OXONOX

The collaboration resulted in a stunning website and a robust brand that played a crucial role in onboarding key industry partners, including Network Rail and Leeds Elland Road.

The collaboration resulted in a stunning website and a robust brand that played a crucial role in onboarding key industry partners, including Network Rail and Leeds Elland Road.

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